JT Direct is a full service direct response marketing company. Our expertise with direct mail programs allows us to serve as an extension to the Marketing Department of any corporation large or small.

At JT Direct, services and capabilities will always be geared toward reducing our client program costs while maximizing efficiencies.  Click on a link below to find out more about one of JT Direct's many capabilities.

• Strategic Development Services
• Creative Design Coordination
• Full Database Services
• Laser Personalization
• Digital Color Laser Printing and Personalization
• Production
• Lettershop
• Fulfillment

Strategic Development Services		BACK TO TOP
Help set or review program strategy while keeping an eye on the bottom-line Make recommendations for testing copy / layout / formats Evaluate design and copywriting as it relates to program strategy Review cost-per-lead / cost-per-sale projections vs. expectations
Creative Design Coordination		BACK TO TOP
Design and copywriting services are available upon request Evaluate creative decisions and how they impact production costs as well as cost-per-lead / cost-per-sale projections
Full Database Services		BACK TO TOP
All database work is done in-house by our professionals Any format is acceptable Data can be run through powerful de-duping and scrubbing programs Presorting is done for maximum postal savings Database maintenance can be performed on request
Laser Personalization		BACK TO TOP
4 lasers available for simple or complex programs Database driven versioning Simplex or duplex imaging Variety of paper stocks and sizes Laser personalized membership cards
Digital Color Laser Printing and Personalization		BACK TO TOP
Variable digital color can maximize personalization while eliminating the need for preprinted inventory Perfect for print-on-demand or fulfillment applications Offset quality — perfect for small to medium production quantities
Production		BACK TO TOP
All print production is coordinated by our in-house experts We have 3 offset presses on-site, and we have partnerships in place with specialized manufacturers around the country — we go wherever the bottom-line driven strategy dictates Digital color laser can be used for small test runs or print-on-demand applications Costly surprises are eliminated by coordinating printing specifications with personalization equipment and lettershop requirements Cutting, folding, perforating, die-cutting, booklet making, and label or membership card affixing are all available On-site warehousing is available for on-going or repeat programs
Lettershop	BACK TO TOP
Postal sort software NCOA available 5-color variable ink-jet imaging Inserters — standard and jumbo Tabbing — single or double Stamp and label affixing equipment Plastic card embossing and affixing Magnet affixing In-line metering Folding and cutting equipment Back-up laser printers Additional storage space, complete with loading docks
Fulfillment	BACK TO TOP
Capture and input responses that come in via BRC's, Web downloads, or telemarketing call sheets Lead fulfillment with client supplied components Digital color laser can be used to print personalized fulfillment literature on-demand Assembly and distribution of specialized packages Matching of multiple components within a fulfillment package Shipping or mailing services Generation of reports for tracking purposes